Last updated: January 2024
Writers with a strong grasp of the regional market and its distinctive cultural characteristics are known as copywriters.
They are skilled specialists that produce engaging content that persuades the target audience while always keeping the client's purpose in mind.
Therefore, for companies in Singapore that wish to stand out in their industry, selecting the correct one might be a game-changer.
In case you didn't know, copywriters in Singapore have a special set of abilities that allow them to create a variety of marketing communications, including email newsletters, online content, and copy that is focused on making sales.
We will thus discover more about the top 10 best copywriters in Singapore in more detail in this article, as well as their areas of specialization and the reasons why these firms are worth hiring.
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10 Best Copywriters in Singapore
1. bestSEO Singapore
bestSEO Singapore - Copywriter Singapore
bestSEO is a content marketing company that creates excellent educational and instructive articles to help spread the word about their business.
They provide SEO Copywriting Packages that will raise the rating of their website.
They don't guarantee any hits, impressions, likes, comments, or shares; instead, they want to bring money directly into their company.
Getting outcomes for their clientele is the only thing that matters to them.
Client Testimonial
“Their company name says it all. We have worked with many agencies for SEO, and the responses and work done by Jim and his team have been top notch from the get go, including all the monthly updates and campaign reviews, and seeing where we stand on SERP week on week made us feel like we're in safe hands.” - Jankosoft Pte Ltd
| Services | Pricing (SGD) |
|---|---|
| Search Engine Optimization | $1,800/month |
| Facebook Ads | $2,000/month |
| Google Ads | $2,000/month |
| Landing Page | $997/page |
| Website Design | $6,800 |
Services Available
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Lead Generation
- Content Marketing
- Online Reputation Management
- Website Design
- Social Media Marketing
- Real Estate Digital Marketing
Address: 12 Woodlands Square, #06-66, #1 Woods Square Tower, Singapore 737715
Contact: +65 8858 4548
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2. Quantico
Quantico - Copywriter Singapore
Since 2005, the biggest and most prestigious enterprises in the globe have used the copywriting services of Quantico.
It employs a skilled internal staff of copywriters and content strategists and provides a wide range of copywriting services, including annual reports, F&B writing, SEO writing, White papers, media releases, Social Media writing, Tender Writing, and many more.
So if you want to become a copywriter or if your company needs a copywriter, Quantico is always happy and ready to assist you.
Client Testimonial
“The copywriting course conducted by Deepa was in-depth, practical and most importantly engaging. Even though it was conducted online, there were plenty of hands-on activities allowing participants to apply the principles of copywriting to possible write-ups useful across different platforms. The feedback and practical advice given has also been incredibly insightful.” - E Ong
Services Available
- Brand Copywriting
- Business Copywriting
- Consumer Copywriting
- Technical Copywriting
Address: 1 Tampines North Dr. 1, #06-08 T-Space, Singapore 528559
Contact: +65 6573 7370
3. Whiz Wordz
Whiz Wordz - Copywriter Singapore
In Singapore, Whiz Wordz is a well-known and trustworthy copywriting business.
It boasts a group of devoted copywriters with years of expertise who can create marketing copy from start.
Due to its status as a technological centre, Singapore has recently attracted specialists to the field of copywriting.
Whiz Wordz's copywriters are prepared to help your company succeed by providing result-driven copywriting services.
And in order to give the material a purpose, they provide the appropriate tone and direction for the message.
Client Testimonial
“WhizWordz international Pte Ltd was able to assist me in translating the script from English to Japanese under an hour for a reasonable fee which other firm quoted me 3x or more. Would recommend you to give them a call for their services. Prompt and efficient” - DAVE ONG
Services Available
- Localisation
- Translation Services
- Transcreation
- Copyediting
- Copywriting
- Typesetting
- Interpretation
- Certificates Translation
- Transcription
- Proofreading
- Subtitling
- Vetting
Address: 120 Robinson Rd, #15-01, Singapore 068913
Contact: +65 6600 3798
4. Oats
Oats - Copywriter Singapore
Oats is a content marketing firm in Singapore that focuses on producing SEO-driven material to assist companies in being found by potential consumers.
They provide a variety of services, including creating and producing content calendars, authoring UX and website and app text, and long-form SEO content.
They also have used long-form articles, content audits, or app microcopy to assist market leaders and burgeoning businesses be noticed.
So, if you want to be heard the way you ought to be, they are willing to hear you.
Client Testimonial
“Very impressed by the work done by Oats. My conversion rate has increased by 150% with their help. Wished that I have engaged them earlier.” - MY
Services Available
- Tone Voice
- Content Marketing
- Website Copywriting
Contact: Contact us
5. Hedgehog Communications
Hedgehog Communications - Copywriter Singapore
From annual reports and business brochures to newsletters and websites, Hedgehog Communications provides a broad range of copywriting services in Singapore.
They create unique packages for clients that need continuing or long-term support and write with the client's objectives, target audience, and medium in mind.
And their authors have at least 10 years of writing and communication expertise, so the work they generate will be professional and of high quality.
Services Available
- Copywriting
- Editing
- Content Marketing
- Chinese Translation
Contact: +65 9836 4437
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6. OOm
OOm - Copywriter Singapore
According to OOm, copywriting is crucial for all forms of marketing since it may compel readers to act after reading.
So in order to ensure that your business remains competitive and that your website has high-quality content, OOm's skilled copywriters employ practical strategies to get your copyread.
And you’ll surely make huge earnings and stay on top of the SEO game by using the assistance of copywriters from OOM.
Client Testimonial
“I have been working with Bella, Minnie & Sebastian. As compared to other agencies I have worked with, OOm has a good set of SOP in following up with their client's project. And has deliver good results in the scope I've engaged with them. Thank you Bella and Minnie for the prompt follow-up on our account. Cheers!” - Lim Zhi Wen
Services Available
- Google Marketing Solutions
- SEO Solutions
- Website Developments Solutions
- Content Marketing
- Social Media Marketing Solutions
- Creative Solutions
- China Digital Solutions
Address: 1 Grange Rd, Level 7 Orchard Building, Singapore 239693
Contact: +65 6391 0930
7. Wordplay
Wordplay - Copywriter Singapore
Wordplay has assembled a team of conversion and online profit strategists in order to assist company owners in creating attractive psychological buy triggers in their marketing communications.
They have 8 years of expertise in the sector of internet earnings and have assisted their clients in generating millions of dollars in revenue.
They also provide a wide range of online marketing services, including branding, Facebook marketing, Google marketing, funnel design, video creation, and sales landing page creation.
Client Testimonial
“My previous marketing methods were barely generating any leads. After Ronald and his team helped me, the lead count increased by more than 4 times. Besides helping with the marketing, Ronald also selflessly shared his vast knowledge on branding, sales and conversions with me. Thanks for all your help!” - Jim Tay
Services Available
- Content Marketing
- Sales Landing Pages
- Website Persuasive Copy
- Website Copy Evaluation
Address: 895A Tampines Street 81, Block 895A, Singapore 521895
Contact: Talk to us
8. Proof Perfect
Proof Perfect - Copywriter Singapore
The first and oldest copywriting firm in Singapore, Proof Perfect offers expert, efficient, and hassle-free outcomes.
They are masters at crafting persuasive, educating, and persuasive language.
Proof Perfect also understands your product or service and will plan how to position it because they have 20 years of experience creating quality content.
And they are the finest choice if you need a copywriter in Singapore since they deliver skilled, efficient, and hassle-free outcomes.
Client Testimonial
“Angela is one of the most brilliant people I know. She is a master at writing, and she turns that skill into marketing work that is unmatched. She is immensely capable and dependable, and more people should know about her. I cannot recommend her enough.” - Christopher L
Services Available
- Copy Consulting
- Copy Writing
- Copy Training
Address: 7 Temasek Blvd, #12-07 Suntec Tower One, Singapore 038987
Contact: +65 6012 3433
9. Script Consultants
Script Consultants - Copywriter Singapore
A premier copywriting business in Singapore, Script Consultants focuses on creating pertinent material for various digital media platforms.
The copywriters at Script Consultants also assist in posting premium quality material on the website and publishing content that generates high CTA for the brand on social media platforms.
Since the company was established, they have already offered premium copywriting services to clients in Singapore and all around the world.
Client Testimonial
“Have engaged with Script for their services several times in the past. They are on time and always make sure the content is designed as per the customer’s needs. Would definitely work with them again in the future.” - Sidhi Dhir
Services Available
- SEO
- Social Media Marketing
- Content Marketing
Address: 67 Ayer Rajah Crescent, #02-10, Singapore 139950
Contact: +65 9724 0085
10. Kevin the copywriter
Kevin the copywriter - Copywriter Singapore
Kevin writes imaginative freelance writing for several Singaporean advertising firms.
His clientele ranges from large international organizations to independent small businesses, and his writing samples reflect this diversity.
His work is also published on websites, blogs, e-mail newsletters, videos, and other print and online media.
And Kevin is also renowned for his understanding of psychology and persuasion as well as for his skill in applying these concepts to the sales copy of his customers.
Services Available
- SEO Copywriting
- Blog Copywriting
- eDM Copywriting
- Website Copywriting
- Small Business Copywriting
Contact: +65 8522 3795
Guide to Copywriting in Singapore
What exactly does a copywriter do?
Words are created by a copywriter to promote goods and services. They concentrate on the aspects of writing that generate income.
The goal of copywriting is to turn potential customers into paying ones by analyzing the demands of the target audience, defining the distinctive value proposition of the good or service, and creating a load of words to fill in the blanks.
On the other hand, copywriters create language that motivates action and serves as the brand's voice.
They create a broad variety of content, such as site pages, blog entries, social media posts, email campaigns, brochures, whitepapers, video scripts, and much more.
Basically, copywriters are the architects behind a brand’s messaging.
What do you need to be a copywriter?
Being a copywriter is a fun and fulfilling career, but it also calls for a certain combination of abilities and character attributes.
So the following is a list of skills to work as a copywriter in Singapore:
Good at writing
You must be proficient in spelling, grammar, and punctuation.
You must understand how to create attention-grabbing phrases, paragraphs, and headlines.
In order to meet the demands of various clients, you should also be able to write in various tones and styles.
Be persuasive
It is your responsibility as a copywriter to persuade the reader to act.
To get customers to buy a product, sign up for a service, or engage in any other activity that the client desires, you must be able to convince them using words.
Eye for detail
A minor inaccuracy or misspelling in the finished product might undermine your client's confidence.
As a result, you must be careful and exert effort to ensure that your work is flawless in terms of grammar, spelling, and vocabulary.
How much do copywriters charge in Singapore?
The degree of experience a copywriter has is one of the key elements influencing copywriting prices in Singapore.
A junior copywriter would bill $50 to $100 per hour, whereas a senior copywriter might bill $150 to $300 per hour.
When it comes to project pricing, a junior copywriter may bill $300 to $500 for a little job, but a senior copywriter may bill $1,000 or more.
The intricacy of the project might also affect copywriting prices in Singapore. The copywriting rates are likely to be greater the more work and research are put into a job.
Last but not least, the location might influence copywriting rates in Singapore.
Due to the strong demand for their services, as well as the high cost of rent and costs in certain places, copywriters in more central locations, such as the CBD or Orchard Road, may charge more.
How much does a freelance copywriter earn in Singapore?
In Singapore, freelance copywriters often make $50 to $200 per hour.
Some, however, could impose a set rate for a job, which might be in the range of a few hundred to several thousand dollars.
A beginner copywriter could price less than an established copywriter with expertise and a track record. While a veteran copywriter who can deliver high-caliber work and get results will charge more.
Industry is an influence in remuneration as well. Copywriters in specialized fields typically charge more than those in conventional marketing.
For instance, a copywriter in the medical profession could bill clients more than one in the retail sector.
Is it worth it to hire a copywriter?
You may ultimately save time and money by hiring a professional copywriter to manage your writing needs for your company.
They not only have the ability to write material that appeals to your target market, but they can also raise your search engine ranking.
So hiring a copywriter in Singapore could be worth it if you basically have a lack of confidence in your writing skills.
And employing a copywriter who is familiar with the language and tone of your brand can help you create material that is consistent across all marketing platforms.
Thus, a copywriter may give a fresh viewpoint and new suggestions that you might have missed.
And by verifying that your material complies with advertising rules and regulations, they may also assist you in avoiding legal problems.
Copywriting vs. Content Writing: What's the Difference?
| Aspect | Copywriting | Content Writing |
|---|---|---|
| Purpose | To persuade and drive the audience to take a specific action, such as purchasing or subscribing | To inform, educate, or entertain the audience, while also engaging them with the brand |
| Focus | Sales and conversions; focused on the direct promotion of products or services | Information and value; focused on building a relationship with the audience |
| Style | Often catchy, concise, and direct; uses persuasive language and emotional triggers | Typically more informative, detailed, and narrative; aims to provide depth and context |
| Format | Includes advertisements, sales emails, slogans, taglines, and product descriptions | Includes blog posts, articles, white papers, ebooks, and informational web content |
| SEO Importance | Less emphasis on SEO as the primary goal is conversion, though it can be a factor | Strong emphasis on SEO to ensure content is discoverable and ranks well in search engines |
| Length | Generally shorter and to the point to quickly capture attention | Can vary from short to long-form content, depending on the topic and purpose |
| Research Required | May require research on the product, target audience, and market trends for effective persuasion | Often requires extensive research to ensure accuracy, credibility, and valuable insights |
| Call to Action | Prominent and clear call to action (CTA) to prompt immediate response | May include a softer CTA aimed at further engagement with the content or brand |
| Tone | Can be urgent, compelling, and sales-driven | Educational, conversational, and informative |
| Outcome Measure | Success is measured by the conversion rate and direct impact on sales | Success is measured by engagement metrics such as time on page, shares, and comments |
| Skills Required | Proficiency in sales psychology, marketing tactics, and branding | Strong research skills, storytelling ability, and understanding of audience needs |
Copywriters Singapore
Copywriters in Singapore are the finest option for firms needing to develop site copy, social media messaging, or print advertising.
The heart and soul of Singapore's advertising sector are its copywriters.
They are trained and highly experienced specialists that assist companies and organizations in developing engaging and convincing marketing communications.
Therefore, think about working with copywriters in Singapore—the copywriting experts—if you want to use fantastic marketing messaging to take your company to the next level.
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